Marketing Manager

Location: Vancouver or Toronto

 

Radiant Communications: A Great Place to Work!

Radiant Communications is Canada’s leading provider of managed network and hosting services for medium-size enterprises.

Leveraging the largest Internet footprint across the country, Radiant offers many of Canada’s most successful companies an innovative portfolio of IT services, acting as a strategic partner to power their business. Radiant’s portfolio encompasses broadband connectivity, private networking and enterprise cloud computing solutions. In business for over 15 years, Radiant connects over 20,000 locations to the data centres hosting our enterprise cloud infrastructure across Canada.

Our customers trust us to provide reliable, secure and scalable solutions for their 24x7 mission critical applications – all backed by exceptional customer service. We are extremely proud to include some of Canada’s most recognized brand names among them.

Position Summary

We are looking for a highly motivated marketing professional in Toronto with proven success in B2B marketing to join our existing marketing team. This is an exciting growth position, where your intelligence, energy, and passion for results will help shape and establish Radiant’s brand in the industry.

The successful candidate will need to display leadership, creativity, and a strong work ethic. In addition, this person must be customer focused, a team player, self-motivated, results-driven with a great attitude. By delivering measurable results, this position plays a critical role in driving the company’s success and will give you the opportunity to make a real and substantial difference that will be highly visible to the senior executive team and all your colleagues.

Responsibilities 

  • Build open, collaborative relationships with business partners, marketing communications team members and outside suppliers
  • Develop and execute strategic, creative, high-quality communications for Radiant
  • Ensure communications and brand consistency across lines of business
  • Maintain corporate identity and brand strategies in English and French
  • Provide creative direction to marketing communications media teams, business partners and outside vendors 
  • Manage the website content, collateral, PowerPoint presentations, proposal templates, and whitepapers to be in synch with the current products and marketing strategies
  • In conjunction with sales and product management, develop and manage programs and promotional campaigns to achieve specific sales and marketing objectives
  • Develop messaging and positioning of Radiant’s products and services that is creative, compelling, well-timed and appropriate for the audience and includes the following: 
    o Creating content for sales collateral and website
    o Developing campaigns and programs (email, webinars)
    o Writing press releases, case studies, white papers as applicable
    o Work with Product Marketing Management to integrate specific messaging into product collateral
    o Tracking the effectiveness of campaigns executed for your segment
    o Develop Partner Marketing programs 
  • Identify and implement new marketing opportunities to increase awareness among Radiant’s key markets and constituencies and to drive revenue opportunities
  • In conjunction with sales, develop and manage Customer Relationship Management strategies, program development
  • Other Marketing tasks as required

Skills and Experience Required

  • Business degree with a marketing focus plus 5-7 years working experience, preferably within the high technology environment 
  • Experience in marketing communications within telecommunications or ISP environment is desired
  • Experienced in business-to-business marketing in Canada 
    Passion for technology and an ability to understand highly technical concepts quickly and communicate them clearly to non-technical audiences
  • Proven strength and excellence in multiple core marketing and/or solutions marketing functions including: branding, messaging, positioning, campaign development, public relations and agency management 
  • Ability to thrive in a challenging, demanding and rapidly changing environment with minimal supervision
  • Build trust, value others and demonstrate high level of integrity 
  • Dedication to the creation and maintenance of a collaborative team environment 
  • Proven experience motivating teams to achieve strong results in critical delivery periods 

 Radiant now welcomes applications to this role at HR@radiant.net. Please state the job title in the subject line.